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4 Ecommerce Trust Factors & How to Use Personalization to Win Them

By Omri Yacubovich | Head of Marketing @ Commerce Sciences There are a few simple rules I live by, one of which is that trust is earned. That same rule can be applied to e-commerce. Consumers can come...

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How On-Site Personalization Reinforces Ecommerce Branding

By Omri Yacubovich | Head of Marketing @ Commerce Sciences “People are different, why keep your site the same?” This is the very premise of what our company does, via personalization for ecommerce...

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5 Simple Ecommerce Personalizations for Consumers You Know Next to Nothing About

By Omri Yacubovich | Head of Marketing @ Commerce Sciences If you feel like e-commerce personalization is just too complicated or time consuming for you to get into, you’re not alone. It’s a common...

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7 A/B Tests You Should Run on Your Ecommerce Website Today

By Omri Yacubovich | Head of Marketing @ Commerce Sciences A/B testing is a great e-commerce conversion optimization method for measuring the relative effectiveness of everything from web copy to...

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9 Key Consumer Emotions & How to Trigger Them with Website Personalization

By Omri Yacubovich | Head of Marketing @ Commerce Sciences As much as we would love our e-commerce site visitors to take every prescribed action and make logical decisions based on the experience...

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How to Prioritize Your A/B Testing for Maximum CRO Impact

By Omri Yacubovich | Head of Marketing @ Commerce Sciences As an e-commerce marketing professional, you understand the benefits of A/B testing. You understand that a few tweaks here and there can send...

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11 A/B Tests for Super Converting Email Campaigns

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Email campaigns can be an effective tool to target customers and attract new and repeat business. Carpet bombing your subscriber list with...

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5 Tips for Scientifically Accurate E-Commerce A/B Testing

By Omri Yacubovich | Head of Marketing @ Commerce Sciences A/B testing is a critically important part of your conversion optimization strategy, but simply running tests just isn’t enough. Marketers...

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5 E-Commerce CRO Best Practices That Are Flat Out Wrong

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Imitation may be a form of flattery, but it isn’t always the best business approach. This is especially true when dealing with traffic to your...

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5 Steps to More Personalized E-Commerce Strategy

By Omri Yacubovich | Head of Marketing @ Commerce Sciences Not that long ago, a savvy retail salesperson could size up customers by their shoes, belt and what area of the store they went to first. By...

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